Archive for December, 2008

The Kesterize Ideal

Today I found this quote…

“The difference between a great design and a lousy one is in the meshing of the thousand details that either fit or don’t, and the spirit of the passionate intellect that has tied them together,” wrote the American sociologist Ted Nelson.

Birds are Chirping

I’m reusing an old graphic I had once used for the now defunct blog (the blog that had bugs, and got ‘reformatted’). I think it was previously meant for a post about our sometimes-unwelcome dissemination of information, faster than you can ’sleep on it’ era. Or something like that.

Get to bed Kes.

On another note, this is my version of My December:

This is my December. This is my time of the year. I don’t need pretending, this is all I need. I give it all away, I just have Somewhere to go to. I give it all away, I have Someone to go home to.

Existentialism

I now realize I see life and the importance of contemplating about life and it’s correlation with God because I’m in constant pursuit of ‘happiness’ to say the least. The Greeks had the arete to pursue – the quest to be a better person; in all aspects. And I subscribe to that ideal. It reminds me of humanity’s sentience.

Sure, we do not fully mimic Plato’s cave of ideals, but hey – we NEED to try. Maybe not exactly, Plato’s version of ideals, but it’s a start. Eventually there are universal traits of love, faith & hope. I also realize it’s the same way I look at what I do – my work. If there is no meaning in the work I do, then it’s quite futile. If the work is not God send – then why waste time. Jesus never knew a distinction between ‘the world’ vs the ’spiritual’. Life was recognized as spiritual. We are in constant debate with outselves and with the world around us. We need to find identity and recognize our essence.

Branding takes on a whole new meaning when you realize the need to spend enough time, and more, when it comes to nurturing your ‘brand’s’ essence. It may seem frugal to dismiss this at first, and go about the life cycle with a generic statement of fact, but one will surely miss out on the potential of a fulfilled meaningful, purposeful existence without first scrutinizing and immersing one’s total proposition in line with your brand’s essence.

Life is like that. Without knowing who you are, you are less. Know thyself. It may take another to realize that, but be active about it. Pray. Listen. Wonder. Rebrand. Revolt. Rebirth.

If you’re like me, and you have thousands of things running around in your head pleading to be heard, start with being kind – start by loving. Realize eros, storge, xenia, philia, agape: in all it’s splendor, moderation, sacrifice, balance, ideals, practicality, honour, trust, faith, and hope. I say this with all the love in the world – to which I vouch for both brand (product/service) and master (human) – both capable of rebranding.

Be saved.

Today, to love is to exist – more.

Read “Socrates in Love, by Christopher Phillips”

Less is More